7月的西安，除了夏日的热情，一场融合泰拳文化、美食市集与潮流互动的“Muay Thai Roadshow”泰拳路演活动即将点燃城市活力。本次活动由泰王国商务部国际贸易促进司驻成都办事处（DITP）主办，将于7月5日17:00-22:10在西安大悦城户外广场盛大启幕。
（KV）
（DITP LOGO）
（PR VIDEO EP2）
泰拳传奇助阵，顶级IP点燃期待
本次活动最受瞩目的焦点，当属泰拳界“活传奇”——播求（Buakaw）的亮相。播求班柴明，绰号：白莲。作为K-1 MAX史上首位双冠王、昆仑决首条泰拳金腰带得主，播求以307战264胜，84次KO获胜的战绩，黑金奖状获得者，更身兼泰拳文化全球推广大使。活动当天，他不仅将带来泰拳服饰展示、经典拜师舞表演、团队表演赛等专业内容，还将与粉丝亲密互动，包括现场采访、粉丝单独合照及大合影环节，为观众近距离感受泰拳魅力提供绝佳机会。
沉浸式体验：从味觉到文化的“泰”式狂欢
除了泰拳表演，活动现场精心设计了多元互动环节，打造“感官全体验”：由泰王国驻西安总领事馆特别提供的趣味DIY，手作爱好者可亲手创作专属泰式纪念品；
本地知名泰拳教练泰拳教学，零基础观众也能体验泰拳基本动作；
由泰王国商务部国际贸易促进司驻成都办事处、泰王国驻西安总领事馆、泰国国家旅游局成都办事处、开泰银行(中国)有限公司成都分行、红牛、正大集团、手标泰式茶、广东恒俞食品贸易有限公司、春秋航空股份有限公司、陕西四海鲜果供应链有限公司、益海嘉里食品营销有限公司西安分公司、泰精选餐厅（悦泰樽泰国料理、泰香米泰国餐厅、泰芮珠泰国打抛饭）15个品牌组成的“泰式生活市集”将为您带来别具一格的泰式体验。
多重好礼加持，参与即有惊喜
现场更有播求品牌泰拳服饰和泰国往返机票邀您现场参与赢取心动大奖。
这个夏天，不妨暂别空调房，到西安大悦城户外广场，感受泰拳的热血、泰式的风情与生活的烟火气！7月5日，我们不见不散。
(Pre-Event Press Release)
Muay Thai Cultural Extravaganza Set to Land in Xi'an! Join the Muay Thai Roadshow on July 5th
In July, Xi'an will not only be embraced by summer's warmth but also ignited by the "Muay Thai Roadshow" – a vibrant fusion of Thai boxing culture, a gourmet market, and trendy interactive experiences. Organized by the Thai Trade Center Chengdu, Department of International Trade Promotion，Ministry of Commerce，Thailand. the event will kick off from 17:00 to 22:10 on July 5th at the outdoor plaza of Xi'an Joy City.
（KV）
（DITP LOGO）
Legendary Muay Thai Icon Steals the Spotlight, Top IP Drives Anticipation
The most anticipated highlight of the event is the appearance of Muay Thai's "living legend" – Buakaw Banchamek, nicknamed "The White Lotus." As the first two-time K-1 MAX champion and the inaugural Muay Thai gold belt holder of Kunlun Fight, Buakaw boasts an impressive record of 264 wins (84 by KO) in 307 professional bouts, and is a recipient of the prestigious Black Gold Award. Serving as a global ambassador for Muay Thai culture, he will showcase professional content including Muay Thai attire displays, classic Wai Kru ritual dance performances, and team exhibition matches. Additionally, he will engage in fan interactions such as live interviews, individual photo sessions, and group photo opportunities, offering audiences an up-close experience of Muay Thai's allure.
Immersive Experience: A "Thai" Carnival from Taste to Culture
Beyond Muay Thai performances, the event features diverse interactive sessions designed to create a "full sensory experience":
A fun DIY activity, specially curated by the Royal Thai Consulate Xi'an, where craft enthusiasts can create unique Thai-style souvenirs.
Basic Muay Thai training led by local renowned Muay Thai coaches, allowing even beginners to try out fundamental moves.
The "Thai Lifestyle Bazaar," featuring 15 brands including the Thai Trade Center Chengdu, Department of International Trade Promotion，Ministry of Commerce，Thailand, Royal Thai Consulate Xi'an, Tourism Authority of Thailand Chengdu Office, Kiatnakin Bank (China) Co., Ltd.Chengdu Branch, Red Bull, Charoen Pokphand Group, ChaTraMue, Guangdong Hengyu Food Trading Co., Ltd., Spring Airlines, Shaanxi Sihai Seafood & Fruit Supply Chain Co., Ltd., Yihai Kerry Food Marketing Xi'an Branch, and selected Thai restaurants (It's Thai, Thai Rice House, Tai Ruizhu Thai Kapao Rice) – all set to deliver a distinctive Thai experience.
Abundant Prizes Await – Participation Guarantees Delights
On-site, participants can win exciting prizes, including Buakaw-branded Muay Thai apparel and round-trip air tickets to Thailand.
This summer, step out of the air-conditioned comfort and head to the outdoor plaza of Xi'an Joy City to feel the adrenaline of Muay Thai, the charm of Thai culture, and the vibrant spirit of urban life! Don't miss the action on July 5th – we'll see you there!
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